The W.L. Partners & Sponsors In 2019 Rebel Yell went through a rebranding effort. Otherwise I would hate to see a Dueling Dragons -> Dragon Challenge -> scrap heap project happen. Rebel Yelland Yellowstone were my veryfirst bourbons. The mouthfeel is quite thin, the profile is standard, and the alcohol flavor is more prominent than youd want. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. New packaging will beavailable nationally starting January 2015 inthe 750mL bottle, followed by the 1.75L bottlerolling out in March 2015. I actually went to the store today to buy some bourbon as my 1.75L bottle of Rebel Yell was finally getting low. Since Pappy Van Winkle led the most current bourbon craze, and the flavor profile has changed as of late, fans want to taste the old Stitzel Weller versions. By 1984, Rebel Yell was distributed nationally. We have to know and understand it in order for us to understand who we are today. sberto 2 yr. ago It's up to the distributor in your state. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Yep, they did. Considering the existence of many differing versions of the yell, it is possible that it had multiple origins. Has something happened to them, or is my state just not able to get it anymore. Need to know: A 100-proof, 10 year old wheater, this is the latest release from Rebel Yell's Single Barrel line. In 2018, Luxco opened its own distillery named Lux Row in honor of the long tree-lined drive that leads to the facility. As I got older and became someone who writes about and thinks about theme parks, I did find the name a little odd for an amusement attraction given the history it was tied to. [2] One description says it was a cross between an "Indian whoop and wolf-howl". In addition to focusing on tradition while producing whiskey in a unique way, this distillery is known for its distinctive style of bourbon. Some examples of other wheated bourbon products include Makers Mark, Larceny, and W.L. Did it hurt your feelings too? The W.L. They recently dropped the "Yell" from the name. Rebel Kentucky Straight Bourbon Whiskey - Master of Malt And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. As a note, we compare prices from various Total Wine locations across the US. Wild Turkey Rare Breed, Jura 10 Year Old, Rebel Yell, and New Irish Whiskey Billy Idol's song "Rebel Yell" was named after the whisky. Rebel Yells new packaging, innovation and, and spirit to this time-honored brand, as well, as the opportunity to speak to an entirely. It was becoming my go to, especially for its price point. With temperatures rising and the sun showing its face more and more, this time of year is perfect for a wardrobe update, and it seems Rebel Yell has caught a case of spring fever. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. There are audio clips and film footage of veterans performing the yell many years later at Civil War veterans' reunions. etc. It was just a name. Fifty years later, that pissed off quite a few people. Luxco is a leading producer of distilled spirits in the United States, and its products are distributed in more than 50 countries. Weller bourbon would be purchased by the Sazerac company and produced by their Buffalo Trace distillery, but the Rebel Yell brand was purchased by David Sherman Corporation (now Luxco, who also produce Everclear grain alcohol) and production moved to the Heaven Hill distillery in Bardstown, Kentucky. NGL the name was off putting and should have been changed decades ago. Confederate Defeat Re-examined". Hes teamed up with Master Sommeliers and Master Distillers to help educate people about the science that goes into alcohol production. These new packaging and name changes now provide a more consistent and cohesive brand family lineup at retail. He found two historical recordings of two different soldiers from two different states (North Carolina infantry, and Virginia cavalry), and he claims they sound nearly identical. I certainly wont miss the kind of people who are that offended, by a name change and dont know the difference between youre and your, (as in your pleasing the pc crowd), or dont know how to spell Busch Gardens. The new Rebel Yell look (image via Luxco). ago One is softer DonutBourbon 6 mo. The Rebel Yell brand was created in 1950 by a politician in Kentucky a fascinating peek into the regions politics of the time. Rebel Yell Bourbon Name Change This change has been made at the request of Luxco, which renamed its Bourbon brand 'Rebel Yell.' This change is still in effect on store shelves. Award-winning Rebel Yell bourbon dates back to 1849. Caramel, citrus peel and baking spice flavors of cinnamon, nutmeg and vanilla. Composition: 68% corn, 20% wheat, 12% barley Aged: 10 years in virgin American white oak. For the purists. While Rebel Bourbon doesnt display an age statement on its bottle, we know its aged a minimum of 4 years. By using this site, you agree to our Terms of Use. Rebel Yell is now distilled and aged at Luxco's new distillery, Lux Row Distillers, in Bardstown, Kentucky. Finish: Sweet honey and light pepper and spice. It was on Dixie Highway so, naturally, we were the Rebels. There is no doubt that wheated bourbon is one of the most underappreciated flavors. Yes. For the Trailblazers. Rebel Yell: A Classic Bourbon from the Deep South He recounts the story of an old Confederate veteran invited to speak before a ladies' society dinner. The brand bounced ownership, eventually landing in the Diageo portfolio. I live in Alaska, by the way. "He didn't bottle a great deal of it, and several years later, four or five years later he sold the brand to the Southern Comfort people, and they never used it. NDPs dont often disclose the source whiskey for their brands. Review: The Coaster at Goats on the Roof | Mountain Coaster, Review: Goliath at Six Flags Great America, Review: Twisted Timbers at Kings Dominion, Outlaw Run at Silver Dollar City | Full Review, Dollywood 2019 Trip Report: Part 2 Luminights & Lightning Rod, Dollywood 2019 Trip Report: Part 1 Wildwood Grove & Dragonflier, Destination Connecticut: Wooden Coaster Paradise, Kings Island Trip Report & Future Speculation, Cedar Point Trip Report Pt 1 Mean Streak Update & Cedar Point Shores. After the rebranding, Luxco has attempted to move Rebel up from the bottom of the bottom shelf. Rebel Yell whiskey is produced by Luxco. Changing the name of the Rebel Yell is turning your back on everything that made you what you are. I am only 50% impressed with the wit on this thread, Copyright 2022 Straightbourbon.com Rebel bourbon is made in Kentucky, the heart of bourbon country. Do you support the move? Vanilla, oak, dark fruits, a hint of cinnamon, citrus and notes of cocoa powder. As a no age statement or NAS whiskey, Rebel Bourbon does not disclose the age of the barrels used for each batch. Check out what we are up to! That is really lame. The most notable thing about Rebel Bourbon is their use of wheat. What do you think about Rebel Yell being renamed, Racer 75? The brand was likely named after the Confederate battle cry, which was popular during the Civil War. For more than 150 years, Rebel Bourbon has been bridging the gap between its proud heritage and modern tastes to honor the rebel spirit that lives in each of us. It no longer contains The Deep South written on the bottle, and they dropped Yell from the brand. The entire Rebel Yell brand has been rebranded in conjunction with the release of Rebel Yell 100. On DailyDrinker.com, Rebel Kentucky Straight Bourbon Whiskey is rated an average of 6.7/10, making it an excellent buy. Rebel Yell Launches New Look for Brand Lineup | Kentucky Bourbon Trail Download the Kentucky Bourbon Trail Distillery Map Download Now Join Our Newsletter Mailing List Fields marked with an * are required First Name * Last Name * Email * If you are a human seeing this field, please leave it empty. Rebel Bourbon - Lux Row Distillers Yes, I305 is catchy, but it cant be applied on to every coaster, also, this is 90 feet tall, not 75, Oddly enough, as a kid, I didnt ponder that names meaning until after I had ridden it several times. I cant see how the purpose of the roller coaster was to teach anyone about the Civil War or the Confederacy. This very recipe represented a base for many famous bourbons that were later produced at the Stitzel-Weller distillery. I thought that moniker just applied to Ole Miss fans. Rebel Yell went through a rebranding effort which brought about a couple changes. Rebel Yell 100 Bourbon Review | Breaking Bourbon Note: Luxco recently changed the brands name from Rebel Yell Bourbon to Rebel Bourbon. There is some debate on whether or not rebel yell and rebel bourbon are the same, but many people believe that they are. Drinking Rebel Bourbon neat isnt a pleasant experience, but on ice its definitely not unpleasant. He explained on VH1 Storytellers that people were drinking "Rebel Yell" bourbon and thought that would be a great title for an album. So, lets take a look at this old timer and see whats in that bottle. Weller company merged with the Stitzel distilling company (est. Flanked by heavierglass bottles, premium cork closures andembossed labels, the new lineup will increaserelevance for younger audiences and createan opportunity to command a higher pricepoint. According to the distillerys tasting notes, it features honey, vanilla and caramel notes followed by oaky tones and a deep, warm finish, and has a suggested retail price of $19.99. Rebel Yell 100 was launched in conjunction with a rebranding of the entire Rebel Yell family. "Rowdy yet refined", this new look straight bourbon is the original recipe made with wheat, corn and malted barley. (Originally published in, This page was last edited on 10 February 2023, at 16:18. Privacy Policy. In the glass, Rebel Yell Bourbon Whiskey is the color of old gold with a light-golden hue and moderate legs at 80-proof. By We talk about bourbon, rye, or any American whiskey here (yes, even Jack). Rebel yell refers to a war cry of the confederates. Rebel Yell Kentucky Straight Bourbon Classification: Straight Bourbon Company: Lux Row Distillers Distillery: Undisclosed Kentucky Distillery (ies) Release Date: Ongoing Proof: 80 Age: NAS Mashbill: Undisclosed (Includes corn, wheat, and malted barley) Color: Gold MSRP: $18 (2021) Official Website Style: Straight bourbon Origin: Kentucky Age: 10 years Proof: 50% ABV Price: $60 Release: May 2017 Availability: Nationwide in limited amounts. The Rebel Yell brand wasnt introduced until 1950, however, by Charles Farnsley, the mayor of Louisville at the time. Rebel Whiskey is owned by Luxco, but the whiskey is distilled at Heaven Hill Distillery. who-ey! Introduced in April 2019, Rebel Yell 100 is a wheated bourbon, and a new bottle extension for the Rebel Yell brand. The new packaging incorporates elements weve grown accustomed to seeing with craft brands: an embossed, round-shouldered bottle with a capsule closure and natural cork, along with new front and back labels. 111 Reade StreetNew York, NY 10013Phone:212-240-9194, Hours:Mon-Fri 4 pm - 4amSat 5 pm - 4amSun 4 pm - 2am, Penelope Bourbon Distillery: A Tradition Of Excellence, It Is Perfect For Sipping Neat Or On The Rocks Wathens Bourbon: A Kentucky Tradition. Speaking of their expressions, that lineup includes an all-new whiskey, Rebel Yell Kentucky Straight Bourbon 100 proof. Good one. Irish Distillers recently announced the Something went wrong. . Its cheap and low quality but wholly drinkable. This isnt to say its bad. Well I am sad to say that after being season pass holders for 20+ years my family will NOT be returning this year! That being said, I think taking offense to the name change, claiming it is rewriting history, and refusing to ever go to the park again is just downright silly. Ive been going to this park for years but now its tainted. Rebel Yell is a bourbon that lends itself better to throwing away than drinking. Although the recipe for the whiskey dates back to 1849, the Rebel Yell brand was registered in 1936. Theres something about the rebel yell bourbon confederate flag that just screams bad boy. Its the perfect drink for those who like to live on the wild side. Kings Dominion amusement park is quietly dropping the Confederate-themed name of its iconic roller coaster, Rebel Yell, and isn't saying whether the decision is tied to the continuing. I find this to be a case of much ado about nothing but then I never read anything into the name Rebel Yell. The brand name is currently owned and marketed by Luxco, and the bourbon itself is distilled and bottled under contract by Heaven Hill at its Bernheim distillery in Louisville, Kentucky. Full stop. New packaging will be available nationally starting January 2015 in the 750mL bottle, followed by the 1.75L bottle rolling out in March 2015. As a result, to avoid further confusion, we used the names interchangeably throughout this post. The company would eventually break up in 1972. Rebel Yell is a brand of Kentucky made Straight Bourbon Whiskey that is made using more wheat than most Bourbons. Theres a couple things to expect from a bottom shelf whiskey. The important thing is that the whiskey inside the bottle has stayed the same. Changes include new packaging forRebel Yell Kentucky Straight Bourbon, as wellas bringing Rebel Reserve Honey and Cherryunder the Rebel Yell name. People who don't think it tastes very good refer to it as Rebel Scum. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal ) JCwhammie Veteran Member 1.7k Location: Ballwin, MO Posted November 18, 2020 This is funny. The sound of the yell has been the subject of much discussion. For the best. I think that this is an overreaction but understand the logic of removing a name that might possibly be offensive to a small minority. Christian: The nose on this 1969 Rebel Yell Kentucky Straight Bourbon Whiskey is significantly different than the previous two iterations we have tasted from Stitzel-Weller. An approximation of the yell can be heard in the 1951 film The Red Badge of Courage, starring Audie Murphy. And Charley said, "Well it wouldn't be proper since I sold it." r/bourbon - Fun Fact: Luxco has rebranded their "Rebel Yell" line of Units were nicknamed for their apparent ability to yell during battle. The distillery was founded in 1888 and originally known as the Stitzel-Weller distillery. But Racer 75? Charles R. Farnsley (a former mayor of Louisville) owned the Brand. Do You Like Seeing Hyper Coasters and Giga Coasters at the Same Park? The phrase you get what you pay for applies quite well to Rebel Bourbon. With that effort, the price has went up a bit, too. Many of these are answered in the article above. The original name of the company was W.L. Honestly, at first, I thought more about the Billy Idol song. The finish, meanwhile, was eerily reminiscent of white dog, peppery, and again syrupy as it was on the nose. I'm not sure why Rebel is less offensive than Rebel Yell. Reviews and discussions are encouraged, check out the stuff we've compiled in the sidebar and our review archive! Rebel bourbon is also made in Kentucky, and it is known for its strong, fiery flavor. lol. In this Rebel Bourbon review, well discuss the history, price, tasting notes, and more. Lets be honest were talking about a $15 bottle of bourbon. After the whiskey has been mashed, fermented and distilled, bourbon must be matured in new American oak barrels according to U.S. regulations. Both bottles (Yell/no yell 100)available at the binnys in 750, all the family size/non 100still Yell label. The people that rebelled against the United States because they thought they should be able to own people are bad. Old Fitzgerald has a retail price of about $15 per 750mL bottle, but its small allocation makes it incredibly hard to find on a retail shelf. Racer 75 is fine, as long as they actually RACE the trains! DEFIANTLY SMOOTH WHEATED BOURBON AUTHENTICALLY MADE, TAKEN DOWN, AND PASSED AROUND BY REBELS SINCE 1849. Weller. As a result, to avoid further confusion, we used the names interchangeably throughout this post. As the Scotch Addict points out, NAS makes it easier for whiskey producers to create what they want to create. The company statement is fairly short on details about the expression, but weve reviewed previous editions, and this one looks to be similar: a higher-end, older, single-barrel version of Rebel Yell bourbon, part of an ongoing effort (along with the several redesigns the brand has undergone in recent years) to revamp the brands hard-partying reputation. As lame as Apple Zapple, as the parks wild mouse coaster has been renamed. The Lux Row facility has seven barrel warehouses, each with a 20,000 barrel capacity. As one soldier explained: "I always said if I ever went into a charge, I wouldn't holler! Edit: Watching this yo-yo up and down has been hilarious. The brand bounced back and forth between the Diageo portfolio and the original owners before finally arriving in the portfolio. In media such as movies or video games, the yell is often portrayed as a simple "yee-haw" and in some parts of the United States, "yee-ha". Hit it on the desktop version of the site. Sidenote: I have tried regular Rebel Yell, and I did not cry "more more more" holla_snackbar 2 yr. ago Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. Interesting was in Lux Row today and not one mention of it. It is unclear when exactly the Rebel Yell brand was created, but the whiskey has been in production since at least the early 1900s. 6, a bourbon blend consisting of three primary bourbons aged for varying periods of time is unique. It just felt like another local reference, but not a celebration of the Confederacy. Especially for those of us from the south. John Salmon Ford, in an 1896 interview with Frederic Remington, describes a charge his Texas Rangers made into a Comanche village in 1858 and that his troops gave the "Texas Yell". It started with a new bottle design and a new marketing campaign. An American classic is reborn for anew era of rebellion! Our traditional 80 proof Rebel Yell is an approachable bourbon, softer on the palate than the new 100 proof Rebel Yell, which brings a bit more bite in the finish, said head distiller John Rempe. Woh-who-ey! Rebel Yell - the Next Chapter in A Storied History Rebel yell - Wikipedia The company was founded in 1958 by Paul A. Ackerberg and is now run by his son, David Ackerberg. Quick everyone buy up the Rebel Yell bottlings before they are gone! The standard price of Rebel Yell used to be right around the $12 mark. Heaven Hill used to manufacture the 20% alcohol by volume ( (80 proof) spirit under a contract at its Bernheim distillery in Louisville. Add a couple of ice cubes or pour it into a cocktail as a base spirit bourbon, and you may have yourself a genuine deal. Why did they HAVE to choose such a name in the first place? In 2018, the company established its own distillery, named Lux Row, in honor of the long, tree-lined drive that leads to the facility. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Confederate soldiers used the yell when charging to intimidate the enemy and boost their own morale, although the yell had many other uses. I'll keep an eye out for it under just Rebel then, though I wouldn't think that would prevent stores from ordering it. TheBand of Rebels program will be revampedand refreshed to coincide with the launches. Thinking of that happening to some of my favorite rides at my home parks in Central Florida, I would probably be upset about a ride losing its identity. In Virginia battlefields, monuments, and references to the areas history are very common. ago Then suddenly, I stopped seeing it in stores around town. The "Rebel Yell" brand was created at Stitzel-Weller in the 1930s (with the idea of distilling it in limited batches for exclusive distribution in the Southern United States). "I could hear the sound of shots from the direction of Hickory Point, accompanied at intervals by fierce yells," remembered Reeder. The brand has changed hands and recipes, but it is a part of American bourbon history. Also, Kings Dominion had an Old Virginia area and cues that it was trying to include some connections to the state. Then arose that do-or-die expression, that maniacal maelstrom of sound; that penetrating, rasping, shrieking, blood-curdling noise that could be heard for miles and whose volume reached the heavenssuch an expression as never yet came from the throats of sane men, but from men whom the seething blast of an imaginary hell would not check while the sound lasted. Rebel Yells new packaging, innovation andmarketing support bring a renewed energyand spirit to this time-honored brand, as wellas the opportunity to speak to an entirelynew audience. I have no idea how long ago I got the bottle, but at least this dates it to at least two years, though I know I got it well before the pandemic. But at $15 a bottle and national distribution, it is undoubtedly a lot easier to get your hands on a bottle of Ol Rebel. I dont remember ever seeing any historical theming or educational features. Please feel free to start anew thread on the subject. Rebel Yell was a term that represented the confederate army, so they changed things up to market to a larger consumer base. Weller. The whiskey is made from a mash bill of corn, rye, and barley. So, to prevent further confusion as to whether these are the same brand, weve used the name interchangeably throughout this post. Its the same recipe as the distillerys standard 80-proof expression, just bottled at a higher ABV. At last it grew too dark to fight. Create an account to follow your favorite communities and start taking part in conversations. The rebel yell has also been likened to the scream of a cougar. But for a while, it was common knowledge the main supplier was Heaven Hill. The 75 refers to 1975, the year that the ride opened. Rebel Yell, a Kentucky Straight Bourbon whiskey made by Luxcos new distillery, thelux Row Distillers, was released in 1972. Rebel Yell is one of those old throwbacks. But it never did any good. The Rebel Yell Bourbon Review: Who's it Distilled For? Press J to jump to the feed. In 1984, the brand enjoyed nationwide distribution on the back of the Billy Idol song, which according to legend was about a rowdy night fueled by Rebel Yell Bourbon. Please check your entries and try again. However, in the documentary film Reconvergence, historian Waite Rawls, the head of the Museum of the Confederacy, describes his long odyssey to recover recordings of the yell. Sorry, I missed that. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal). Not sure if you're speaking in generalities, or if this is aimed at me. This price point places Rebel whiskey in the low end of the standard segment. I had to go back and do some sleuthing, because it was one of the first things I noticed, the rebrand of the 10-yr. Idol got the idea to name the album "Rebel Yell" after attending a party with The Rolling Stones. However, by carrying the term Straight Bourbon on the label, the youngest barrel in each batchs blend must be aged for a minimum of two years in new oak. History of Rebel Yell in America - Dram Devotees There is just no end to this madness. It is what it is. Confederate soldiers may have imitated or learned the yell from Native Americans. The brand was established after Prohibition in the 1940's. Rebel Yell is way better name than Racer75. The reason is because it is cheap and good enough. Its not difficult. Rebel Yell bourbon launches 2017 Rebels Uncaged motorcycle contest In 1972, the Stitzel-Weller Distillery went out of business. We have to acknowledge and accept our past.

How To Grow Cassava In Containers, Congressman Greg Murphy Net Worth, Why Is The French Open Now Called Roland Garros, Articles D